One day in between feeding my girls I Googled, “How do I start a business?” and there she was. I honestly didn’t think I could do it — I thought maybe I could make a planner, but start a business? But I joined B-School to learn how. I managed to find 15-minute pockets of time between feedings and built an entire business that way.  

One day I was having dinner with my mom. I had already hit “publish” on my Shopify website and I heard a ding. I'll never forget it because it was our very first sale. Some woman who lived in the States and worked in higher education found us, even though I was in Qatar. She's still a customer to this day!